About Us


1902 - The legendary Felix Pedro discovers gold in Fairbanks, Alaska. The only problem was, gold was only worth $14.00 an ounce. Poor Felix. 90 years later - Enter the not-so-legendary but nonetheless charming Felix Paydirt, who knows a good thing when it clinks in the bottom of his gold pan. It seems that those early gold rush boys were in such a hurry to strike it rich that they left a lot of gold behind! Now that folks have discovered the value of gold, the rush is on! Today the Alaskan gold mining industry is booming once again. So Felix got his hands on a couple of claims just outside Fairbanks, and began packaging his genuine Gourmet Gold Paydirt. Now, as Felix says, "Every dirtbag in town has a little bit of gold." Consider it Felix's personal guarantee!